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Hi, my name is

Willis Turner

Speaker and Author


I’m a marketer, entrepreneur and community builder. I love to share my enthusiasm for professionalism in selling, generative AI and state of the art event technology.

Books and Certifications

  • Co-author: 42 Rules for Engaging Your Members Through Gamification
  • Co-author: Open the Mind and Close the Sale: The secret to success in selling!
  • Author: The Power of ChatGPT
  • Certified Marketing Trainer
  • Certified Sales Executive
  • Certified Association Executive
  • Recipient of the Jack Criswell Lifetime Achievement Award

About me

In 1999 I transitioned from a corporate sales executive position to lead the international association for sales and marketing, Sales & Marketing Executives International, Inc. (SMEI), as president.

Over the past 25 years I’ve dedicated by career to raising the awareness of sales as a professional calling of high order. Within that mission, I’ve spoken for universities and corporations on leading edge sales and marketing topics. I’ve had the pleasure of training 1,000s of sales and marketing professionals around the world in classroom settings. 

I’ve applied new techniques to help me become more productive by adopting the latest in generative AI tools. I love to share those insights with others.

In 2020 my family and I expanded our event services company to include full service planning, production and support for virtual events. Since that time, Old Clayburn Event Services has provided live streaming and facilitated virtual memorial gatherings for 100’s of famlies and their friends as they pay tribute to a loved one who has passed.

The Habitat

You can find me at home in the boardroom, a classroom or auditorium. The message is clear in a story telling format with actionable concepts.
I’m comfortable with a wide range of engagements from keynotes to full scale multi-day training workshops, and everything in between.


I’m a story teller at heart. Memorable stories are proven to help develop concepts into favorable actions. Whether your team needs a sales training boost, inspiration on how to create a memorable event using virtual technology, or you want to learn how to adopt the latest generative AI tools to help you stay ahead of the curve, I’m here to help.

Topics I love to share:

  • 5 Keys to Crack the Code, Open the Mind and Close the Sale based on the book “Open the Mind and Close the Sale: The secret to selling success!“.
  • Imagineering the Future: How to Stand Out in a Digitally Crowded World using the Power of Generative AI
  • Words are Not Enough: How to create lasting impressions, engagement and grow your event audience using immersive technology



I’m available in-person almost anywhere in the world. The realities of today have made apparent the need for flexibility. I’ve learned to be available via video and have the latest technology in my studio as well as high speed, fibre optic Internet to be able to perform remotely when needed.


Get in Touch

Tell Me About Your Projects

I’d love to hear about your vision for an engaging event. Use the calendar below to book a free consultation without obligation or contact me here.